M3M today is ranked No. 2 in India and No. 1 in North India, with a reputation for identifying emerging real estate markets and responding with projects that capture the evolving spirit of urban India. Founded in 2010 by Chairman Basant Bansal, along with promoters Roop Bansal and Pankaj Bansal, M3M India has grown into one of the most prominent real estate developers in the country, specialising in luxury. The builder has delivered 28 projects so far, with around 4 upcoming and 20 currently under construction.
Sector 111 is not simply another address in M3M's portfolio — it is the site the developer has chosen for its most ambitious branded-residence cluster in the NCR. M3M Jacob & Co stands as a towering landmark within the Billionaire's Block, an elite 170-acre enclave inside the M3M Smart City (SCDA) specifically designed for a global community of high-net-worth individuals. Two of the developer's most closely watched projects — M3M BRABUS Residences and M3M Jacob & Co Residences — are both planted in this sector, representing M3M India's full-spectrum push into ultra-luxury branded living at a single Dwarka Expressway address.
The Dwarka Expressway is an approximately 29-km-long corridor connecting Dwarka in Delhi to NH-48 near Kherki Daula, with real estate along the stretch — including Sectors 109, 110, 111, 102, 103, and 84 — collectively known as the Dwarka Expressway market. Dwarka Expressway gives direct, seamless, and signal-free access to Delhi's Dwarka, IGI Airport, and the upcoming India International Convention and Exhibition Centre (IICC) at Yashobhoomi.
Sector 111's geography sharpens that macro advantage. Lined up along the Delhi border and Dwarka Expressway, the sector enjoys seamless intercity connectivity and is also linked to neighbouring areas via Najafgarh-Kapashera Road, Old Gurgaon Road, and Dundahera Road. The commercial hubs of Udyog Vihar and DLF Cyber City are accessible within a radius of 7–10 km. Dwarka Metro Station is approximately 3 km away, and the development sits just 1.5 km from the proposed model railway station at Bijwasan.
The Diplomatic Enclave in Delhi's Dwarka is being extended closer to Sectors 111–113, a project that could push property values firmly into the luxury bracket, given global demand for proximity to embassies, government housing, and international schools. M3M India absorbed this urban planning reality early, anchoring its branded-residence strategy precisely at the Delhi–Gurgaon seam where that infrastructure convergence is most direct.
Among M3M India's most prominent developments is M3M BRABUS Sector 111, which sits within the developer's branded-residences lineup alongside other marquee automotive and luxury brand collaborations across the NCR. The development offers expansive 4-bedroom-plus-utility residences spanning approximately 4,450 sq ft, planned with one apartment per core to ensure complete exclusivity, and features private lifts, 12-ft ceiling heights, floor-to-ceiling double-glazed façades, and private decks with plunge pools.
Set within the elite Billionaire's Block of Sector 111, the project enjoys excellent connectivity to Delhi, IGI Airport, and the key commercial hubs of Gurugram. The BRABUS Residences carry through the broader design language M3M has established for its ultra-luxury tier: low-density towers, one-per-floor exclusivity, and specifications calibrated to international branded-residence benchmarks rather than conventional Indian luxury standards.
M3M Jacob & Co Sector 111 Gurgaon is an iconic collaboration between M3M India and the globally renowned luxury brand Jacob & Co. Spread across an expansive landscape in Sector 111, the development introduces a limited collection of 3 BHK, 3.5 BHK, and 4 BHK premium homes crafted for residents who value design, comfort, and exclusivity.
Prices for M3M Jacob & Co Residences start from ₹4.22 Cr onwards, with sizes beginning from 3,000 sq ft. The 75,000 sq ft clubhouse forms the social heart of the development, featuring a rooftop infinity pool, modern fitness zones, wellness spa, gourmet dining lounges, and private entertainment areas. For recreation, there are tennis and badminton courts, a virtual golf simulator, a mini-theatre, and play zones for children.
The development is designed with sustainability and well-being in mind, incorporating rainwater harvesting systems, energy-efficient mechanisms, and green architectural planning aligned with international eco-friendly standards, while residents are secured through five-tier gated surveillance with valet parking and concierge assistance.
Located on Dwarka Expressway, M3M Jacob & Co Gurgaon offers seamless access to IGI Airport, Aerocity, Cyber Hub, and the upcoming Diplomatic Enclave II, and benefits from proximity to Grade-A office districts, reputed schools, hospitals, and premium retail hubs.
M3M India's presence in Sector 111 extends beyond any single tower. The developer has constituted an elite 170-acre enclave within M3M Smart City, designated the Billionaire's Block, designed as a strictly low-density zone reserved purely for globally branded residences. BRABUS Residences and Jacob & Co Residences are the two projects within this site that M3M has now brought to market. The cluster also includes M3M Elie Saab Residences and M3M Aston Martin Residences, each aligned with a distinct international brand and buyer profile — together they form what is effectively a branded-residence campus at one Dwarka Expressway address.
According to a joint report by India Sotheby's International Realty and CRE Matrix, Gurugram has surpassed Mumbai to emerge as India's largest market for luxury homes, and the Dwarka Expressway saw a 2,079% jump in transaction value, rising from ₹383 crore in 2024 to ₹8,347 crore in 2025. That market shift directly validates M3M India's concentration of its highest-specification inventory at this address.
Dwarka Expressway property prices have doubled, jumping from ₹9,434 per sq ft in 2020 to ₹18,668 per sq ft in 2024. Fresh inventory in newly launched or under-construction projects on this corridor is now priced between ₹20,000 and ₹25,000 per sq ft. In 2025, Gurgaon accounted for 91% of NCR's ₹5 Cr-plus home sales — the demand base to which M3M's Sector 111 products are directly pitched.
Sector 111, a part of Bajghera, is an emerging sector in New Gurgaon that enjoys a prime location along Dwarka Expressway and is served by M3M India, Puri Constructions, and Lotus Realtech Builders. Social infrastructure includes nine educational institutes near Sector 111, among them Chiranjiv Bharati School, Swiss Cottage School, and The NorthCap University. Phoenix Marketcity is located at Sector 111, Bajghera, Gurugram, placing a large-format retail destination within the sector itself.
Branded residences typically command a 25–35% premium on rental and resale rates, and combined with the infrastructural growth of the Dwarka Expressway corridor, they offer exceptional capital appreciation potential for HNIs and investors. For M3M buyers at Sector 111, that premium is underwritten by two brand partnerships — BRABUS and Jacob & Co — each bringing a globally recognised identity to a corridor that is itself still appreciating.
Across both Sector 111 projects, M3M India has carried through a consistent ultra-luxury specification baseline. Private lifts, 12-ft ceiling heights, floor-to-ceiling double-glazed façades, and private decks with plunge pools are standard across the branded-residence tier. Landscaped open space at the project level exceeds 110% of the total footprint, delivering a low-density, garden-like ground plane uncommon in high-rise Gurgaon. Security systems include 24/7 CCTV surveillance, biometric access, video door phones, and barcode entry systems for vehicles.
M3M's Sector 111 homes come with AI-driven home automation, voice-operated lights, climate management, and smart security systems, with remote-operated curtains, mood-mode lighting presets, video door phones, and smart appliances integrated with apps. The developments also incorporate rainwater harvesting systems, energy-efficient lighting, and waste management solutions, reflecting M3M India's commitment to environmental responsibility.
